温馨夜读II PART1 1.A Million Dollar Lesson

Reflections on Life
You are the only one in a sea of infinity!
Your dearest possession is life, and it is given to you but once.
Life gives every one his opportunities,
but it doesn’t send them into his hands.
Wherever you want to go, whatever you want to do, it’s truly up to you.
You are the artist that paints your future with the brush of today!
1.A Million Dollar Lesson
A cab driver taught me a million dollar lesson on customer satisfaction and expectation.
Motivational speakers charge thousands of dollars to impart his kind of training
to corporate executives and staff.
It cosplayt me a $12 taxi ride.
I had flown into Dallas for the sole purpose of calling on a client.
Time was of the essence and my plan included a quick turnaround trip from and back to the airport.
A spotless cab pulled up.
The driver rushed to open the passenger door for me
and made sure I was comfortably seated before he closed the door.
As he got in the driver’s seat,
he mentioned that the neatly folded Wall Street Journal next to me was for my use.
He then showed me several tapes and asked me what type of music I would enjoy.
Well! I looked around for “Candid Camera!” Wouldn’t you?
I could not believe the service I was receiving!
I took the opportunity to say, “Obviously you take great pride in your work.
You must have a story to tell.”
“You bet,” he replied, “I used to be in Corporate America.
But I got tired of thinking my best would never be good enough.
I decided to find my niche in life where I could feel proud of being the best I could be.”
“I knew I would never be a rocket scientist, but I love driving cars,
being of service and feeling like I have done a full day’s work and done it well.
I evaluated my personal assets and... wham! I became a cab driver.”
“One thing I know for sure, to be good in my business I could simply meet the expectations of my passengers.
But, to be GREAT in my business, I have to EXCEED the customer’s expectations!
I like both the sound and the return of being ‘great’ better than just getting by on ‘average’.”